Eat Well Mobile
Grocery Store

Ensuring that no child or adult goes hungry is an ongoing struggle in communities across the United States. At Virtua Health, we are working hard to ensure our neighbors, regardless of what zip code they call home, have access to the fresh, healthy and affordable foods they deserve.

With the help of our philanthropic partners, Virtua’s food access program has made a significant impact on the lives of thousands of families in our community. Since 2017, our Eat Well Mobile Farmers Market and Eat Well Food Pharmacies have become trusted resources that our community and patients have come to rely on. 

In 2021, Virtua launched the latest component of its food access initiatives: the Eat Well Mobile Grocery Store. Powered by philanthropy, this year-round, 40-foot store-on-wheels is the newest addition to Virtua's portfolio of programs that position food as a form of medicine. 

The Eat Well Mobile Grocery Store offers fresh, healthy, and cultuarlly relevant foods at below-market prices to residents of Burlington, Camden, and Gloucester counties — particularly in under-resourced areas known as food deserts that experience higher rates of obesity, diabetes, and other diet-related diseases. With its aisle of fully stocked shelves, coolers and freezers, this store on wheels is light and bright, accessible (it has a wheelchair lift), and welcoming. Customers are able to browse and shop with dignity, just as they would at any grocery store.  

Virtua has set a $4 million fundraising goal to cover the cost of retrofitting the bus, renovating and outfitting a warehouse, hiring staff, and underwriting the cost of the program for its first five years. Thanks to many generous philanthropic investors who have stepped forward, the Eat Well Mobile Grocery Store is already having tremendous impact for our neighbors in need.

Watch Our Vision for the Eat Well Mobile Grocery Store Come to Life